The Bouqs Co. | Mother’s Day 2018

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[/one-fourth-first] [one-fourth align=”center”]2720

[/one-fourth] [one-fourth align=”center”]1285

[/one-fourth] [one-fourth-last align=”center”]16%


GOAL: The Bouqs Company wished to drive traffic from Instagram to their Mother’s Day Collection.

STRATEGY: A product from the Mother’s Day Collection was showcased across two posts on Instagram. Photos were styled around a bright and cheerful mood. Hashtags were carefully selected to reach a variety of audience. As a bonus, a third post was included as part of the campaign.

RESULTS: Each post garnered over 150 likes with an average of 55 comments. The posts reached a total of 1285 accounts and made 2720 impressions across Instagram.

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